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CC Madhya 24.64

চারি পুরুষার্থ ছাড়ায়, গুণে হরে সবার মন ।
‘হরি’-শব্দের এই মুখ্য কহিলুঁ লক্ষণ ॥ ৬৪ ॥
cāri puruṣārtha chāḍāya, guṇe hare sabāra mana
‘hari’-śabdera ei mukhya kahiluṅ lakṣaṇa

Synonyms

cāri puruṣa-arthathe four kinds of so-called goals of life; chāḍāyacauses to give up; guṇeby the transcendental qualities; hareattracts; sabāra manaeveryone’s mind; hari-śabderaof the word hari; eithis; mukhyachief; kahiluṅI have explained; lakṣaṇathe symptoms.

Translation

“When one’s mind, senses and body are attracted to the transcendental qualities of Hari, one gives up the four principles of material success. Thus I have explained the chief meanings of the word ‘hari.’

Purport

The four principles of material success are (1) religious performance, (2) economic development, (3) sense gratification and (4) liberation, or merging into the impersonal effulgence of Brahman. These things do not interest the devotee.