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Pure devotional service is the only means to attract Kṛṣṇa. Kṛṣṇa is all-attractive, but pure devotional service attracts even Him. This means that pure devotional service is even transcendentally stronger than Kṛṣṇa Himself, because

Pure devotional service is rarely achieved.

Pure devotional service is the beginning of all auspiciousness.

Pure devotional service automatically puts one in transcendental pleasure.

Next Rūpa Gosvāmī gives six unique features of pure devotional service.

Those in pure devotional service deride even the conception of liberation.

Pure devotional service brings immediate relief from all kinds of material distress.

is that one may also be in Kṛṣṇa consciousness unfavorably, but that cannot be counted as pure devotional service Pure devotional service should be free from the desire for any material benefit or for sense gratification Pure devotional service must always be free from such fruitive activities and philosophical speculations One has to learn Kṛṣṇa consciousness, or pure devotional service, from the authorities by spontaneous

This is purity of purpose and the platform of pure devotional service in Kṛṣṇa consciousness.

human civilization at the present moment is very much advanced in living comfortably, but still we are not The material comforts of life alone are not sufficient to make us happy. The root cause of our dissatisfaction is that our dormant loving propensity has not been fulfilled despite

Will the lovers not meet in the eternal spiritual world and there enjoy deathless love?

Sinful activities are of two kinds: those which are mature and those which are not mature. The many sinful activities stored within us for which we have not yet suffered are considered immature For example, a man may have committed criminal acts but not yet been arrested for them.

Our loving propensity expands just as a vibration of light or air expands, but we do not know where it peace and harmony in human society, even by such great attempts as the United Nations, because we do not It is not possible to water the tree part by part, nor is it possible to feed the different parts of One who does not know this method is missing the point of life.

how is it possible that anyone actually engaged in devotional service in full Kṛṣṇa consciousness has not It is not possible. A devotee is nevertheless always alert not to commit any sinful activities; this is his specific qualification It is implicit in this statement that a person born into a family of dog-eaters is generally not fit

The relish or taste of the mundane rasa does not long endure, and therefore mundane workers are always A businessman is not satisfied by working the whole week; therefore, wanting a change for the weekend

Bhakti-rasa, however, the mellow relished in the transcendental loving service of the Lord, does not It continues perpetually and is therefore called amṛta, that which does not die but exists eternally. or in the greater family life of altruism, philanthropy, nationalism, socialism, communism, etc., do not Daiva supervision gives us a body selected from 8,400,000 forms; the choice does not depend on our selection

This cultivation of Kṛṣṇa consciousness is not material. This means that those who are great souls or great devotees do not act under the spell of the material

“An immature effect” refers to the case where the seedling has not begun. The suffering of a disease, however, does not appear all of a sudden. It actually takes time.

four kinds of effects due to sinful activities, which are listed as follows: (1) the effect which is not