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go-dvija-surārti-harāvatāra, she indicates that Govinda, Kṛṣṇa, descends to this world especially to protect the cows The demoniac in this world are the greatest enemies of the cows, for they maintain hundreds and thousands Although the innocent cows give milk, the most important food, and although even after death the cows give their skin for shoes, people are such rascals that they kill the cows, but still they want to be

Why is cow protection so much advocated? Because the cow is the most important animal. recommended to eat the flesh of goats, dogs, hogs, or other lower animals, but never the flesh of cows While living, the cows give important service by giving milk, and even after death they give service Nonetheless, the present human society is so ungrateful that they needlessly kill these innocent cows

“My Lord, You are the well-wisher of the cows and the brāhmaṇas, and You are the well-wisher of the entire For perfect human society there must be protection of go-dvija – the cows and the brāhmaṇas. When the demoniac give too much trouble to the brāhmaṇas and the cows, Kṛṣṇa descends to reestablish

When Kṛṣṇa went to the forest with His cows and calves, the minds of the gopīs at home were disturbed the evening that they would stand on the path, looking to see Kṛṣṇa returning with His calves and cows

Kṛṣṇa, Kṛṣṇa’s girlfriends love Kṛṣṇa, the trees love Kṛṣṇa, the water loves Kṛṣṇa, the flowers, the cows

The humble sage, by virtue of true knowledge, sees with equal vision a learned and gentle brāhmaṇa, a cow

Everyone tried to satisfy Kṛṣṇa – even the cows, the flowers, the fruits, and the water of Vṛndāvana.

The almighty Lord has His eternal, transcendental abode, where He is engaged in keeping surabhi cows. The cows, the brāhmaṇas, and the devotees of the Lord are all objects of His special attention because

As explained by Śukadeva Gosvāmī, one may chant the name of Kṛṣṇa or meditate upon Kṛṣṇa, or if one cannot meditate one may simply sit down and see Kṛṣṇa. Even a child can see, “Here is Kṛṣṇa. Here is Rādhārāṇī.”

Why shall I take to Kṛṣṇa consciousness and worship a Hindu god?” is foolishness. purify the senses so that one can understand, “I am a spirit soul, and the supreme spirit soul is Kṛṣṇa I am part and parcel of Kṛṣṇa, and therefore it is my duty to serve Kṛṣṇa.” At that time, one is Kṛṣṇa-ized, or Kṛṣṇa conscious. That is what is wanted. Therefore Kuntīdevī says, “My dear Kṛṣṇa, Hṛṣīkeśa, You are the master of the senses.”

pleasure of Devakī, the boy of Nanda and the other cowherd men of Vṛndāvana, and the enlivener of the cows

If one sees a lotus flower, one can immediately remember Kṛṣṇa. So if one actually loves God, Kṛṣṇa, one can remember Him always.

The only engagement of mother Yaśodā, Nanda Mahārāja, Rādhārāṇī, and all the gopīs, cows, calves, and

Kuntīdevī addresses Kṛṣṇa as Govinda because He is the giver of pleasure both to the cows and to the

Kṛṣṇa comes, therefore, to show one the path to apavarga, freedom from these tribulations, and when Kṛṣṇa Kṛṣṇa says very clearly, “Surrender unto Me. I shall give you apavarga.” And Kṛṣṇa has the power with which to fulfill this guarantee.

We should not love Kṛṣṇa for some material gain. It is not that we should say, “Kṛṣṇa, give us our daily bread, and then I shall love You. Kṛṣṇa, give me this or that, and then I shall love You.” There should be no such mercantile exchanges, for Kṛṣṇa wants unalloyed love.

provides sufficient grains and grass, and while we eat the grains and fruits, the animals like the cows

described that vipadaḥ – calamities or dangers – are very good if such dangers and calamities remind us of Kṛṣṇa

You are the proprietor of the transcendental abode, and You descend to relieve the distresses of the cows

Now some may say that Kṛṣṇa appeared for this purpose or that purpose, but the real conclusion is that Kṛṣṇa appears for His own pleasure, not because He is bound by any other cause. We take our birth because we are bound by our karma, but Kṛṣṇa, being fully independent, does not come We are compelled to take birth because of Kṛṣṇa’s external, material energy, but Kṛṣṇa is not controlled Māyā, the illusory energy, is under the control of Kṛṣṇa, so how could māyā control Him?